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Do you run a real estate agency but want to increase your clientele? It is time to understand which marketing approaches haven’t been used yet and these 12 ideas of promotion are here to help you.

We often hear the phrase “interior design” in different spheres of our life, and it seems each of us understands what it is. But how to define it in a simple and clear manner? This article explains this notion and focuses on different tasks set.

The definition of the term ‘2D floor plan’ says that this is a type of diagram that represents the property or space layout. This diagram shows the way walls and rooms are located in the property. Moreover, people can also see other stable installations there including Windows, doors, stairs, etc. The word ‘2D’ says about a flat drawing of the floorplan that does not have any depth or perspective. It is quite easy to create 2D floor plans if you are equipped with a good tool. These plans can be further used in real estate marketing, renovations, home appraisals, etc.

Andrew Zlobin. An entrepreneur, a writer, and the head of Spotless Agency. We're sure you wanted to know more information about the person who manages our company. Please find it below!

Do you want to learn some outrageous real estate facts that seem unbelievable? Discover some fun and unexpected facts that are actually true.

It happens that real estate may remain on the market for several years and there is hardly any client wishing at least to look at it let alone buy it. Why does it happen? Unfortunately, it may be the result of rough mistakes made by the seller. Today it is important to make up a strategy to sell a home for the reasonable money and within a short period of time. Some people ignore this not understanding that in 2023 it is not enough to make several amateur photos and set the price. That is why there is a list of sellers’ common mistakes to avoid and be more successful with selling homes

With the invention of the photo camera everyone, who uses it tries to make his images more beautiful and meaningful. Today, photography is regarded to be an artistic activity and numerous exhibitions displaying photos take place all around the globe. Real Estate photography takes a separate place in the field as it is of utmost importance to provide the potential buyers with listings that will refer to their emotions. Only in this case, the probability of selling a home will be several times higher. It is not enough to be a talented photographer to work in the real estate business. You should combine designer, director, technical and many other skills to create pieces of visual arts. That is why in this article we will focus on the information that will help ordinary photographers transform their routine work in the creation of real estate business masterpieces.

It is not surprising to see successful real estate agents who drive luxurious cars. Moreover, since their job involves moving around the neighborhood, city, or even a state, the car seems to be a necessity rather than a luxury.

What should you know about the real estate industry in 2022 and how it'll influence the trends of the upcoming year? Here is the answer.

Virtual reality has become an indispensable helper in many industries. Two of them are real estate and interior design. It is not surprising today to see pictures of perfectly designed rooms that look appealing and highly functional. If you think that most of them exist in reality, you are mistaken. The biggest number of these images are virtually staged. An architect or designer takes any empty room, reproduces it with the help of modern software and stages it with Randy furniture and accessories. This furniture placing service has gained popularity nowadays. Firstly, it is ordered by people who sell the property that is absolutely empty. Real estate agents have already appreciated the impact furniture placement has on the buyers as they are more attracted by staged property and it is sold faster. Only 10% of people are capable of visualising how the home will look like with furniture. The rest of them would prefer to see this transformation with their own eyes and virtual furniture placement is a way out in this case. The other group of professionals who take advantage of virtual staging are interior designers. Today they do not make paper sketches – it is much more comfortable to perform all the measurements and fit the really-existing furniture pieces using the latest software. As a result, they get a complete picture and can make amendments anytime to achieve the best look and functionality.